The Rise of Veganuary

Veganuary, a portmanteau of "vegan" and "January," is a growing trend that encourages people to adopt a vegan lifestyle for the entire month of January. This movement began in 2014 and has gained immense popularity worldwide over the years. Let's delve into the fascinating world of Veganuary and discover why so many individuals are choosing to participate.

What Is Veganuary?

Veganuary is a yearly campaign that encourages people to try a vegan lifestyle for 31 days. It's designed to raise awareness about the benefits of veganism, both for personal health and the environment. Participants commit to avoiding all animal products, including meat, dairy, eggs, and even honey, for the entire month of January.

The History of Veganuary

The concept of Veganuary was conceived in the United Kingdom by Jane Land and Matthew Glover in 2014. Their goal was to inspire people to make a positive change in their lives by adopting a plant-based diet, even if it was just for a month. Since its inception, Veganuary has grown exponentially and now has participants from all corners of the globe.

Why Do People Choose Veganuary?

There are several reasons why individuals decide to take part in Veganuary:

  • Health Benefits: Many participants are motivated by the potential health benefits of a vegan diet. It can lead to weight loss, improved digestion, and reduced risk of chronic diseases like heart disease and diabetes.
  • Environmental Concerns: Veganuary also highlights the environmental impact of animal agriculture. Going vegan for a month can significantly reduce one's carbon footprint and help combat climate change.
  • Animal Welfare: For those passionate about animal rights, Veganuary is an opportunity to align their values with their dietary choices. It allows them to avoid contributing to the suffering of animals in the meat and dairy industry.
  • Discovering New Foods: Many participants use Veganuary as a chance to explore new and exciting plant-based foods and recipes. It can be a culinary adventure filled with delicious discoveries.

The Impact of Veganuary

Veganuary has made a significant impact since its inception. Here are some interesting facts and figures:

  • By the end of 2020, Veganuary had inspired over one million people to sign up and try a vegan lifestyle.
  • Participants in Veganuary collectively saved over 100,000 tonnes of CO2 emissions in 2020 by choosing plant-based foods.
  • Several major food companies and restaurants now offer special Veganuary menus, making it easier for people to participate.
  • Celebrities and influencers have also joined the Veganuary movement, using their platforms to promote veganism.


Veganuary is more than just a month-long dietary challenge; it's a movement that advocates for a healthier, more sustainable, and compassionate world. Whether you're considering participating for health reasons, environmental concerns, or animal welfare, Veganuary offers a meaningful opportunity to make a positive impact on your life and the planet. So, why not give it a try next January?